Rakuten TV added the The Guardian channel to its FAST offer, acronym for Free Ad Supported Television, ie free and supported through advertising. Recall that the video on-demand platform also offers subscription content (SVOD, Subscription Video-On-Demand) such as Starz, rentals and purchases (TVOD, Transactional Video-On-Demand) and free titles with advertising (Advertising Video On Demand). ).
The signed agreement allowed to include a wide range of documentaries And journalistic content del Guardian, one of the leading English-language newspapers in the world, debuting here in a linear channel with dedicated programming. The offering includes, among other original series, an Academy Award-winning short film and a BAFTA-nominated documentary. The channel is visible in the 43 countries where Rakuten TV is available and on a large selection of Smart TVs.
Robert Hahnbusiness affairs & platform partnerships director of Guardian News & Media, said:
At The Guardian, we have always tried to make our journalism accessible to people around the world. Through this new agreement with Rakuten TV, we hope to further expand the distribution of the Guardian’s content and have a selection of our great video series and documentaries discovered by even more people.
Cedric DufourCEO of Rakuten TV, commented:
The addition of The Guardian to our linear channel offering further demonstrates our commitment to expanding the platform’s free offering with premium content and brands, offering new opportunities for our users and advertisers to introduce themselves to the public of The Guardian.
Christian BennettGuardian News & Media’s executive editor for visual journalism, added:
We are proud of our reputation for our award-winning video journalism and powerful storytelling, and are thrilled to share a selection of the best Guardian series and films with Rakuten TV audiences in both the UK and Europe.